President Biden’s reelection campaign is making a strategic move to attract former Republican presidential candidate Nikki Haley’s supporters, arguing that former President Trump is actually driving them away.
The campaign’s communications director, Michael Tyler, highlighted this in a memo, “Trump Is Not Seeking Haley’s Voters, He Is Driving Them Away,” shortly after Haley exited the race.
The memo suggests that Trump’s behavior, including mocking Haley and her voters, is alienating the critical suburban, independent, and moderate voters needed to win in November.
It points to Trump’s actions like pandering to dictators, criticizing NATO allies, and his extreme agenda as reasons why these voters are turning away from him.
Tyler emphasizes that a winning presidential candidate should aim to build bridges and expand beyond their base, which Biden seeks to do by appealing to Haley voters. He argues that Trump’s divisive rhetoric and extreme agenda, including his stance on abortion rights, are pushing these voters away.
The memo also highlights comments from Haley supporters who have expressed a reluctance to support Trump, with some even stating they would vote for Biden instead.
This effort by the Biden campaign underscores its strategy to capitalize on Trump’s weaknesses among key voter demographics, including suburban, independent, and moderate voters, in order to secure victory in the upcoming election.