Taylor Swift’s influence on the beauty world continues to make waves. Her appearance on the 2022 VMAs red carpet showcased Pat McGrath Labs LiquiLust Legendary Wear Matte Lipstick in Elson 4, a vibrant blue-red shade that sold out almost immediately after her appearance. Fans have since faced challenges in getting their hands on the coveted lipstick.
Now, after more than two years of anticipation and widespread demand, Pat McGrath Labs has restocked the “most-requested” Elson 4 shade, as exclusively confirmed by Page Six Style. Named after supermodel Karen Elson and described by McGrath herself as the “perfect red,” the bold color has earned rave reviews from Sephora shoppers, further solidifying its popularity.
Enthusiastic buyers praise the lipstick’s staying power and comfortable matte finish. One customer described it as the “best red” they’ve ever owned, highlighting its longevity and non-drying formula. Others have lauded the ease of application and the compliments it garners, with one noting it made their first experience with red lipstick effortless.
Taylor Swift has consistently returned to this striking shade, wearing it not only at the VMAs but also in her “Bejeweled” music video, where McGrath worked her magic behind the scenes and made a brief cameo. Speculation even suggests Elson 4 was her go-to lip color during her record-breaking Eras Tour.
With demand rivaling that of Swift’s concert tickets, fans eager to channel her signature look should act quickly to secure their own tube. As the lip color’s resurgence makes headlines, its appeal proves as timeless as the artist herself.