Instagram has introduced a new feature that allows users to remove elements from still image posts, turning them into reusable stickers for Stories and Reels.
To access this feature, users can navigate to the three dots menu on any publicly posted still image post and select “Create a cutout sticker.” Instagram’s system will then identify the focal point in the image, which can be saved as a separate sticker.
The functionality is reminiscent of the image cutout option recently added to WhatsApp by Meta, Instagram’s parent company. This new feature opens up various creative possibilities for users.
However, there are certain limitations to consider. With most Instagram feeds now consisting mainly of video clips, finding still image posts may be more challenging. Additionally, in order to create a sticker from a feed post, the creator must have posted publicly and granted permission for others to create cutouts from their content. Users can control this setting in their preferences.
Moreover, if a user creates a cutout sticker from someone else’s post and the original post is later deleted by the user, the sticker will also be lost.
Despite these limitations, the feature has the potential to inspire more creativity and innovative uses for visuals within the app. It remains to be seen whether users will embrace this new capability and start crafting custom stickers from posts on the platform.
The creative possibilities are significant, and it will be interesting to observe whether users will adopt and explore this feature, possibly leading to the emergence of unique and personalized stickers within the Instagram community. The trend aligns with similar functionalities in other apps, such as Pinterest’s Shuffles app, which has gained popularity among certain user groups, particularly younger audiences. Whether this feature becomes a popular trend or not, it adds another dimension for users to consider in their Instagram updates.