As the 2024 presidential election approaches, Democrats are ramping up their efforts to shore up support among Black voters, a crucial demographic that played a pivotal role in President Joe Biden‘s 2020 victory.
Despite recent polling suggesting a slip in support among Black voters in key swing states like Pennsylvania, Democratic leaders remain confident that Biden’s record and engagement with the community will ultimately secure their backing.
On Sunday, Democrats took to the major cable TV talk shows to extol Biden’s achievements and predict a second-term win thanks to Black voter support.
Senator John Fetterman, who garnered an impressive 91% of the Black vote in his 2022 Senate run, expressed optimism that Biden will “prevail” in Pennsylvania, citing the president’s consistent engagement with the community.
Meanwhile, President Biden himself delivered a commencement address at Morehouse College, a historically Black men’s college in Atlanta, Georgia, as part of a series of events aimed at reconnecting with Black voters.
The Biden administration has indeed made significant strides in supporting Black Americans, including historic investments in historically Black colleges and universities and commemorating milestones like the 70th anniversary of the landmark Brown v. Board of Education Supreme Court case.
However, as Representative Jasmine Crockett emphasized, better messaging is needed to ensure that Black voters are aware of these achievements and connect the dots between the administration’s efforts and their own lives.
By highlighting these accomplishments and sustaining engagement with the community, Democrats aim to reinvigorate Black voter support and pave the way for a Biden reelection victory in November.